Executives with myopia?

During an exclusive interview to Top Team, Odilon Costa, Institutional Relations at Cristália, says that "we, executives of the pharmaceutical industry, seem to have myopia, as we just see the market and forget to include health in the public healthcare?. Do you agree" Click here and read the interview.


Tássia C. Wagner
BD Medical

Priscila Derra
Novartis

Beatriz Pinto Coelho Lott, from BD Medical, highlights that the pharmaceutical industry which invests in technical training for pharmacies has an important marketing tool in hands.

Beatriz Pinto Coelho Lott
BD Medical

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