Executives with myopia?

During an exclusive interview to Top Team, Odilon Costa, Institutional Relations at Cristália, says that "we, executives of the pharmaceutical industry, seem to have myopia, as we just see the market and forget to include health in the public healthcare?. Do you agree" Click here and read the interview.


Expedient

Informative bulletin with articles on new administrative, commercial tools and of marketing. Sent to 4000 executives of the Health Care segment in Brazil and abroad.

 

Writing director: Cássio F Rossetti cassio@pharmexxbrasil.com.br
Responsible Journalist: Rodrigo Capella
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