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“It lacks market research”

During an interview to Top Team, the marketing manager at Zambon, Alessandra Miyazaki, says that the pharmaceutical industry needs to have more research done, analyzes the current pharmaceutical scene and comments about “Tutti 30”, a campaign that will revolutionize the company. Click on it and check it out.


Click on it and check it out.


Brief Interview

Five themes for José Ricardo Mendes,
general director of Aché.



The end of estagnation

In this article sent to Top Team, an expert in Human Resources, Celso Gagliardo, says that new efforts are needed for the executive to stand out in the market and meet the qualifications required.





How to take care of your palm top?


Up Grade

EMS introduces new vice-president .
José Carlos Buechem goes into Wyeth.
AstraZeneca has a new financial director .
Hospital do Coração hires manager.





Professional Profile - Brazil

Eduardo Alonso
Coordinator of Productivity at Zodiac

Fábio Marinelli
Business Information at Merck Sharp & Dohme






Culture Hints from Brazil


I really enjoyed the article on communication. Maybe our teams´ great challenge lies in connecting communication with strategies at a very short time. If there is no training, it certainly becomes harder to achieve such goal and you become unknown in the crowd.
Fabio Médici, Business Development Manager at Roche.

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